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OK, so let's talk about client consulting, so this is going to be after you've been able to get some

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experience with doing some bug bounty hunting, perhaps doing a little bit of freelancing, going to

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these different platforms where the clients are actually there.

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And all you really got to do is apply to the jobs, doesn't require your own ability to source client

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client consulting is going to be a little bit more challenging.

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But it also comes with the higher reward.

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With client consulting.

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You need to set up your own company as an organization such as, let's say, cybersecurity pros or cybersecurity

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zazie company or X, Y, Z company, or you can have it as your name.

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And let's say John Smith, LLC Consulting or John Smith Cybersecurity Consulting.

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Right.

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So it depends on how you want to go about it.

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You can do it either or there's no wrong there's no right way to go about it.

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It all depends on what is the most comfortable for you and which route you want to take.

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And so it's first recommended, like I mentioned, that you do freelancing projects so you can get some

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experience, you can get some testimonials that you can even copy and paste on your website so that

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client potential clients can see that you've actually been able to get others results.

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Right.

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That's one of the most important things to be able to showcase on your website is previous clients results

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and showing that you've been able to help others get a result.

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Right.

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And one of the best ways to get clients is by reaching out to either the owner or someone in the IT

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department and mentioned that you're concerned because you've come across some security issues that

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are really prevalent.

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I wouldn't necessarily say that you have actually gone into their code and you've gone access to their

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system because that is a violation of rights and you can actually get in trouble.

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So I don't recommend that you mentioned to them that you actually were, you know, having access,

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had access to their system just mentioned, hey, there is some new type of bugs or some, you know,

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different types of vulnerabilities that we just came across or something along those lines.

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Right.

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You want to remain with a little bit of mystery there?

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Have a little bit of curiosity because it'll allow the company to be curious about your message and

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respond back to you.

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OK, and so here's the thing with client consulting.

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This is going to be the most difficult as far as, you know, making money because it requires you to

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get your own clients and the whole client consulting thing is going to be a whole nother skill.

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So if you're just starting out in your, you know, by yourself and you're just working, you know,

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let's say for your own company that you've just created, do you not only need to be doing the actual

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physical work of the, let's say, penetration testing, but you also need to walk people through like

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a sales process where you, let's say, have them fill out an application on your website.

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You get on a quick discovery call, and then you walk them through the, you know, next steps or the

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process for showing them what you're going to do and then you sign them on as a client.

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So that's going to be something else that you need to develop on your own.

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And so that's why the client consulting is a little bit more difficult.

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However, like I mentioned, with it being more difficult, it also comes with higher reward because

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you get larger projects.

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I mean, a lot of these contracts when I was working with a lot of these private security companies,

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I mean, their contracts are well into the six figures for, you know, six, eight months rent.

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And so there is a lot of opportunity here, just a matter of whether or not you want to go down this

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route or you're more comfortable doing the freelancing work or just doing the hacker one or just doing

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the bug bounty hunting.

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Or if you just want to get a job right.

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It's all up to you now.

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We're going to go to my computer and I'm going to show you an example of Anthony's website, his client

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consulting site, and then I'm going to show you mine at security, Élodie, and we're going to show

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you kind of how you want your website to be set up.

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What are the different things you want to cover?

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And let's go ahead and go to my computer now.

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OK, so here's Anthony Timber's dotcom.

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This is Anthony's actual kind consulting website.

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You can see it's a very nice website, very modern.

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And he has some stats here that talks about these different factors.

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Right.

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So mentioning that every thirty nine seconds there's a hacker attack.

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Forty three percent of them target small businesses.

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Right.

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So this is great here because what he's doing is telling businesses that if they don't have a plan right,

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they don't have a cybersecurity strategy, then they are at risk.

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And especially with the, you know, growing of actual cybersecurity, you know, black hats, it's

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important to be able to educate the clients and let them know that they are at risk.

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And it's oftentimes when they.

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Expected or, you know, they don't think that it could ever happen to them and then lo and behold,

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that happens and it just needs to happen once in order for the business to get, you know, unfortunately,

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you know, taken down or held ransom with the example that I mentioned previously where a hacker can

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take over the entire network or some files and require that you pay a ransom in order for them to release.

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So you can see here his website goes over the different services, a compliance, the assessments,

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the testing here.

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He has testimonials.

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Right.

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So this is what you want to do, like I mentioned, after you've got some experience, some reviews,

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and you can even take a lot of the reviews that you get from like five or maybe different, you know,

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platforms and put them on here so that clients can see that you've actually been able to get some results.

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And so here are some services.

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Why cyber security consulting about US industries?

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Typically, you are going to work in the very beginning with a variety of different industries, and

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then if you want to maybe niche down and just, let's say, work with health care companies and just

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provide them penetration testing, that can really also help you land more of those types of clients.

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Right.

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Because if your penetration expert just focusing on the health care industry space.

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Right, then you're going to be able to command a higher type of pay and then higher contract value,

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because that's your whole area of focus.

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Right.

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And so now let me show you my security Élodie dotcom consulting website as well.

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Here I work with a lot of cybersecurity businesses and helping them develop their value proposition

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to help develop their marketing plan and also do some sales consulting as well.

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So you can see here the record areas of focus, marketing strategy, lead generation sales support.

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And then I have some testimonials here.

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And then I have this that goes to the actual contact form.

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Right.

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And then I educate them as far as the different stages that we go through to actually get them qualified

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leads.

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Because what I found is a lot of these folks in the cybersecurity space are very good at what they do.

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However, they lack oftentimes a sales process, maybe sales training.

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And so that's kind of where I come in and add value to the team.

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And so I got some different brands here that we've been able to get our clients projects with.

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And then I go to the services here and just essentially shows the deliverables here.

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One of the first things we do is a marketing strategy, and then we do enterprise outreach.

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We actually run code outreach campaigns through actual email marketing and LinkedIn.

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So that's probably going to be one of your best bets for you if you're looking to jump into the cyber

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security consulting space is by doing direct outreach through called email, through LinkedIn lead generation

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and being able to reach out to your potential clients.

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So that's going to be here for the client consulting section.

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As you can see here, there's essentially going to be a little bit of a learning curve with client consulting

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because you need to have some sort of sales process to walk clients through your actual plan and how

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you onboard them.

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And a lot of times you can develop that in the freelancing stage.

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So let's say with the freelancing stage, you may be first, get them on a call and then you then do

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some kind of quote or some kind of strategy or some kind of outline or plan, and then you get them

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on a follow up call and actually close a deal.

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And so that's typically how it goes.

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You have the initial discovery call to find out what they're wanting to accomplish, the pain points.

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Right.

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And then you maybe put together some kind of strategy plan and then you get them on another call and

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walk them through it and then close the deal.

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OK, so that's going to be here for the client consulting session and we'll see you on the next one.