1 00:00:00,060 --> 00:00:02,840 OK now let's go to how to name your channel. 2 00:00:02,850 --> 00:00:07,140 Before that we actually didn't talk about the naming channel we talked about the creation of the channel. 3 00:00:07,140 --> 00:00:12,000 We talked a little bit about the about section about topics and types but I wouldn't talk about the 4 00:00:12,000 --> 00:00:15,460 naming of your channel which is pretty important thing. 5 00:00:15,570 --> 00:00:18,510 And people are just ignoring this at first. 6 00:00:18,510 --> 00:00:23,940 In the beginning of their channels and then they're just regretting the naming of the channel that they 7 00:00:23,940 --> 00:00:30,690 do so then it is not very hard to name your channel and it is a one time job basically that you need 8 00:00:30,690 --> 00:00:32,190 to do in the very beginning of the channel. 9 00:00:32,190 --> 00:00:37,800 You can't actually do it a bit later if even if you have 100 subscribers and you change the name of 10 00:00:37,800 --> 00:00:40,560 the channel you'll not lose a lot. 11 00:00:40,560 --> 00:00:44,100 But yeah it's better to not change the name of the channels later. 12 00:00:44,100 --> 00:00:49,650 It's better to have that good name or the appropriate name at the very very beginning so there are a 13 00:00:49,650 --> 00:00:51,240 few rules that you need to follow. 14 00:00:51,240 --> 00:00:56,400 So here are some of them no nos in your name. 15 00:00:56,610 --> 00:00:59,070 Try to not use any numbers in your name. 16 00:00:59,070 --> 00:01:04,020 I know there are quite a lot of YouTube's who are using the numbers in their names and they're still 17 00:01:04,020 --> 00:01:12,960 popular but mind that many of them have numbers that are in their names that have some function or some 18 00:01:12,960 --> 00:01:16,290 meaning or they created these channels. 19 00:01:16,290 --> 00:01:23,130 Way way way way way before the YouTube was even mainstream and they just got popular in the very early 20 00:01:23,130 --> 00:01:26,610 days when there were not a lot of YouTube channels at the first place. 21 00:01:26,640 --> 00:01:32,720 So the number one rule is to not use any numbers in the channel. 22 00:01:32,730 --> 00:01:39,030 So it's why it's important because people tend to not remember numbers were very well especially the 23 00:01:39,030 --> 00:01:40,070 longer numbers. 24 00:01:40,140 --> 00:01:44,010 So it is not very useful to have a numbers in your name. 25 00:01:44,010 --> 00:01:48,110 You can have a number as a ladder like fives or something like that. 26 00:01:48,150 --> 00:01:50,600 You can have it but we should be as short as possible. 27 00:01:50,610 --> 00:01:54,400 You can have like Nixon Nixon 3 5 5. 28 00:01:54,480 --> 00:01:57,690 No one will remember Nixon 3 5 5 everybody will remember just Nixon. 29 00:01:57,690 --> 00:01:59,640 Nobody cares about 3 5 5. 30 00:01:59,820 --> 00:02:03,510 So you need to try to not use No not to try. 31 00:02:03,520 --> 00:02:05,430 Don't use any numbers in your name. 32 00:02:05,430 --> 00:02:09,480 Don't use any numbers in your name. 33 00:02:09,480 --> 00:02:16,500 The next is to not use any special characters no dashes no exclamation marks no question marks no dots 34 00:02:16,530 --> 00:02:18,350 no commas no nothing. 35 00:02:18,360 --> 00:02:20,010 This is again this is it. 36 00:02:20,100 --> 00:02:24,790 Special characters are not used in the speech. 37 00:02:24,810 --> 00:02:27,390 We're not using the speech we are using it in writing. 38 00:02:27,630 --> 00:02:31,240 And you need to remember that people will call your names. 39 00:02:31,290 --> 00:02:35,730 Name of the channel verbally they want they have it in their heads. 40 00:02:35,790 --> 00:02:39,720 They don't have a name of your channel written in their head. 41 00:02:39,740 --> 00:02:45,480 They're saying this name in their head and you are saying this name over and over in the channel on 42 00:02:45,480 --> 00:02:46,440 the channel as well. 43 00:02:46,440 --> 00:02:52,350 So having a special characters is making it a bit harder to remember and you want your name to be as 44 00:02:52,350 --> 00:02:53,440 easy to remember. 45 00:02:53,520 --> 00:03:00,790 Third rule is to not use any stoolie or swear words even though if you if you are a teenager or if you're 46 00:03:00,790 --> 00:03:06,900 a young adult and you think that using the silliest swear words will have you grow your channel and 47 00:03:06,900 --> 00:03:08,730 it will actually grow your channel. 48 00:03:08,880 --> 00:03:15,930 But in the future it may backfire on you because it will be very very difficult to land a brand deals 49 00:03:16,320 --> 00:03:23,430 or have some other monetization purposes with the silly and swear words don't use the silly and swear 50 00:03:23,430 --> 00:03:28,890 words because it will it will just hurt your business if you want to transfer me to me into the business 51 00:03:29,160 --> 00:03:29,990 in the future. 52 00:03:30,030 --> 00:03:32,580 So just avoid it as much as you can. 53 00:03:32,580 --> 00:03:37,440 Don't use any silly or swear words in your channel name. 54 00:03:37,530 --> 00:03:45,570 So next year all signs are that real names real full names are fine to use as long as they're more or 55 00:03:45,570 --> 00:03:47,830 less easy to remember. 56 00:03:47,850 --> 00:03:52,950 For example if you have a very difficult first and last name try to come with a shorter version of your 57 00:03:52,950 --> 00:03:55,910 first name and have a your last name in full. 58 00:03:55,920 --> 00:03:57,050 It's no problem again. 59 00:03:57,060 --> 00:04:01,260 Just try to tell your last name look over and over again on the on your channel. 60 00:04:01,260 --> 00:04:02,400 People will just remember it. 61 00:04:02,400 --> 00:04:03,910 How is how to spell that right. 62 00:04:03,930 --> 00:04:11,610 Because many of us who are who does not have the western names or the last names it will be a bit difficult 63 00:04:11,610 --> 00:04:16,710 for the westerners to just to use these names and last names. 64 00:04:16,710 --> 00:04:25,230 So just It's fine to use it but always give your viewers the information about how to spell it right 65 00:04:25,230 --> 00:04:26,910 and how to tell it right. 66 00:04:27,080 --> 00:04:28,830 And otherwise it's very very fine. 67 00:04:28,830 --> 00:04:35,100 Plus it's it's easier for you to remember that it's most important than when you use it comfortably. 68 00:04:35,100 --> 00:04:40,230 If only you use your name comfortably then your viewers will use it comfortable as well and that's what 69 00:04:40,230 --> 00:04:41,090 you want. 70 00:04:41,430 --> 00:04:43,880 Made up names consider names are fine as well. 71 00:04:43,890 --> 00:04:49,070 For example for my for my intent tensor purposes Nick Nixon is not my name. 72 00:04:49,080 --> 00:04:53,730 It's my son the name it is made up name my name and surname is actually completely different. 73 00:04:53,740 --> 00:04:58,780 Now my name is like my it's Nick but it's spelled differently. 74 00:04:58,950 --> 00:05:05,500 And my last name is a little different but I use this name and like a last name like pseudonym in the 75 00:05:05,500 --> 00:05:12,280 brain a quotes last name because it felt right for me because I always called this name for a really 76 00:05:12,280 --> 00:05:14,140 long time and I'm comfortable with this name. 77 00:05:14,140 --> 00:05:20,460 And I used it and it's easy to remember and easy to say it is to tell Nick Nixon is very easy to tell. 78 00:05:20,560 --> 00:05:23,350 It's spelled differently than how people usually write. 79 00:05:23,350 --> 00:05:26,650 Nixon but it's not difficult as well. 80 00:05:26,740 --> 00:05:28,600 You can do the same things. 81 00:05:28,720 --> 00:05:34,330 And plus it it may transform the future into your brand name your name and last name may not transform 82 00:05:34,330 --> 00:05:39,010 into your brand name but you're soon in a may transform into your last name means your brand name. 83 00:05:39,100 --> 00:05:47,380 So you want to use that and last but not least in here is in the rules are one or two worlds are fine 84 00:05:47,410 --> 00:05:50,280 so don't use more than two words in your name. 85 00:05:50,300 --> 00:05:55,290 For example Nick Nixon is two words or you can use it to just regular words. 86 00:05:55,390 --> 00:06:03,360 Oh let's say if you remember the cynical British channel or Total Biscuit channel or he was. 87 00:06:03,360 --> 00:06:03,870 He is. 88 00:06:03,880 --> 00:06:05,340 Unfortunately he passed away already. 89 00:06:05,350 --> 00:06:07,150 He was an amazing gaming critic. 90 00:06:07,150 --> 00:06:09,210 He was name His name was Total Biscuit. 91 00:06:09,340 --> 00:06:16,810 Like two regular words but it's kind of silly name but it's not it's not that silly name. 92 00:06:16,990 --> 00:06:22,720 And he was a really really big game go you or you can just go and use these two words for yourself. 93 00:06:22,780 --> 00:06:28,180 But on a two regular word it will be a bit difficult to transform it into the brand name but it's not 94 00:06:28,270 --> 00:06:33,940 that it's not that difficult so you can use the two regular names a little regular words as your name 95 00:06:33,980 --> 00:06:34,160 is. 96 00:06:34,250 --> 00:06:37,650 It's very simple to do and just you can use it without any problem. 97 00:06:38,810 --> 00:06:42,500 And remember that your name is your parent. 98 00:06:42,500 --> 00:06:43,940 It is your brand. 99 00:06:43,940 --> 00:06:50,710 You can eat can transform into the huge thing very soon or not soon enough but still it can transform 100 00:06:50,710 --> 00:06:51,700 into very huge name. 101 00:06:51,830 --> 00:06:58,290 You don't want to be embarrassed to use it and you have to be concentrating on two things while you 102 00:06:58,280 --> 00:06:59,590 you're naming your channel. 103 00:06:59,630 --> 00:07:05,210 You should concentrated on longevity and simplicity longevity I mean that your name should be usable 104 00:07:05,240 --> 00:07:08,780 both at zero subscribers and a million subscribers. 105 00:07:08,780 --> 00:07:12,750 You should not be embarrassed to use it at any amount of subscribers. 106 00:07:12,770 --> 00:07:13,820 You are on. 107 00:07:13,820 --> 00:07:15,620 You may go to two billion subscribers. 108 00:07:15,620 --> 00:07:19,820 I don't know you would transform into something really really big and you don't want to be embarrassed 109 00:07:19,820 --> 00:07:21,050 to use it. 110 00:07:21,080 --> 00:07:22,450 So just concentrate on that. 111 00:07:22,640 --> 00:07:26,820 And another thing is simplicity and a name should be easy to remember. 112 00:07:26,840 --> 00:07:30,380 It should be easy to remember because hard to remember names. 113 00:07:30,380 --> 00:07:35,960 People are just tend to not remember it and just forget about it and just move on because the competition 114 00:07:35,960 --> 00:07:37,550 is so big. 115 00:07:37,550 --> 00:07:43,240 That's hard to remember names are having a really hard time to be remembered. 116 00:07:43,340 --> 00:07:50,750 So you don't make this mistake make up your channel name that is easy and will be usable for really 117 00:07:50,930 --> 00:07:52,670 really really long time. 118 00:07:52,670 --> 00:07:54,170 All this will be it for this lecture. 119 00:07:54,160 --> 00:07:55,790 Let's let's go to the next one.