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OK in a previous video we talked about thumbnail A B testing a meaning in advanced analytics lecture.

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And today I'm going to I wanted to go a bit deeper into it to just tell you and show you how you can

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actually do advanced a bit thumbnail of A B testing and what it is useful for.

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So there are actually two ways to do a thumbnail A B testing.

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One is the paid way and one is a free way.

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So the paid way is to do it with the two buddy.

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This is the two buddy application.

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You can go to your dashboard and you can go and do the two buddy A B testing from this one.

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I'm not gonna show you this right now because it is the paid option and it requires the legend subscription

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from two buddy legend is the most expensive subscription for the two.

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But let me just go to two buddy dot com and show you what the legend subscription actually is.

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I'm going to show you the pricing right here and there.

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This is the most expensive forty nine dollars which is a very expensive.

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And this is the only way you can do it internally.

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What it does basically what the AP testing does is you upload it to different thumbnails or you can

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upload two different titles or even descriptions or even tax ads.

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And it is rotating every single day or two for it and in 24 hour basis and measuring the a b the results

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every single day.

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This is the easiest way and the best way to do it because it does not require a lot of working from

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you and overall after a few days it's gonna give you results whether the thumbnail is better or not.

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That's a very good way.

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But for the beginners or for the channels that are not generating enough income.

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This is a bit steep and and a bit expensive so other way is to do it yourself.

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So how you can do a b testing is you can create a two different sets of thumbnails.

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You can create two different sets of thumbnails for each and every video.

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If you want to if this is your first video of this the first time you upload this type of video you

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can create two different thumbnails.

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And what you can do is you can go and test your thumbnails for three days.

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But remember for example if you take the video of test of the thumbnail for three days go for total

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go for custom and tested for let's say if you are.

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Let's give as an example f a loaded if you upload it is on April 1st test it for me prefers to April

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3rd and see what is your city are like overall.

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I do not suggest you to go with just three days because it might change a bit and then what you will

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do I suggest that you go for a week at least.

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But if you can go for the four this one as well it's not a problem for three days as well.

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And then after this change your thumbnail and test it for another three days or another week depending

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on what time you do it and whatever you see the differences see in a custom in the always check over

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the custom dates like for example if you need a form from 4th to 6.

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Check check from 4 to six and ignore whatever it is as you can see in this case the CCR went down even

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though I didn't change the thumbnail so it is still the same.

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And then do it two or three times do you will see approximately which thumbnail is working better approximately.

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This is not going to be exact thing and you see if the city are from one thumbnail is higher than from

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another thumbnail then that means you understand that one thumbnail is actually working better already.

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You see I don't think that you can do is whatever you upload the thumbnail and you see the Saeki are

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of it lower than your channel's average.

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If it's a lower then let's say this one.

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Your channels average for this amount of data or an hour the one week for example if you upload it is

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for one week and you see it's actually lower than the average.

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Only after that work on for the same amount of time due the other thumbnail if you see the thumbnail

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is still not doing the greatest for next week do the third one and etc etc. until you find out the best

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and all that works for you because you need to work on city are 100 percent CAGR is the thing that drives

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the views for you when you have the high since ya YouTube will try it will start pushing your videos

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more and impressions will increase because what YouTube is trying to do is trying to decrease your city

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are as high as possible.

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What does it mean.

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It means that it's tried to try to show you do your video to more and more people and if the more people

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chose your video the less people actually click on the certain parts percentage will click to your videos

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and they wanted to just get your videos to the certain type of cities.

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For example if YouTube would show my video 2 million random people and generate a million impressions

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much each year I would immediately Huff.

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It will not be 7 percent because the random people might not watch the my videos.

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They might not.

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Or they might or they might.

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Most likely they will not and it will just drop my city are YouTube does not want your city art to be

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very very low.

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They are aiming for the certain city for this and for the channels and they are trying to do it.

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Spread your channel.

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Depending on your city ya so work on your thumbnail A B testing do different thumbnails.

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I cannot tell exactly what thumbnails will work for you because it is completely different for each

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and every individual channel.

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First of all despite this type of dance being the best on the channel doing the doing overall generating

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the most watched time this video was generating the most star because this thumbnail has been here the

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longest then a longer than this once and youtube no so a type of people are watching this and that's

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why the impressions are going that high that quick as you can see it.

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It's even the speed is even increasing on the later dates because it gets it that growth is a bit gradual

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right here and here is a bit even faster.

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So work on A B testing it is not necessary again it is more of an advanced stuff if you have everything

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other than every other thing.

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Very well if you have high average watch them in everything and you want higher since ya this is the

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way to grow your CTA.

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So this will be it for this one let's go to the next one.