1 00:00:05,030 --> 00:00:14,300 OK, we are here to the last part of the YouTube cycle, and it is algorithm or learning algorithm or 2 00:00:14,570 --> 00:00:19,250 YouTube, learning, whatever you want to call, we have we can use a bunch of different name, but 3 00:00:19,250 --> 00:00:22,190 it is actually an algorithm to be fair. 4 00:00:22,200 --> 00:00:25,980 It will tackle itself is an algorithm entirely. 5 00:00:25,980 --> 00:00:27,740 The entire loop is an algorithm. 6 00:00:28,100 --> 00:00:34,970 But here, which is going to talk about the parts that learns from your video matrix and the part that 7 00:00:34,970 --> 00:00:38,640 actually gives out the recommendation and ranks your videos accordingly. 8 00:00:38,660 --> 00:00:41,510 So we are going to call this a learning algorithm. 9 00:00:41,510 --> 00:00:47,000 So let us explore learning algorithm and how it is important for an entire team or the YouTube go cycle. 10 00:00:47,030 --> 00:00:54,620 So what it does, it it learns user behavior across the YouTube, not just your channel, and matches 11 00:00:54,630 --> 00:00:56,700 viewers to the videos. 12 00:00:56,930 --> 00:01:02,330 So in this case, you care if it matches the viewers to your videos. 13 00:01:02,690 --> 00:01:03,600 So that's what you want. 14 00:01:03,600 --> 00:01:06,640 It analyzes and a lot of things and learns from it. 15 00:01:06,950 --> 00:01:09,830 So it takes all the data and crunches the numbers. 16 00:01:10,580 --> 00:01:13,620 It transforms everything into the numbers. 17 00:01:13,640 --> 00:01:18,590 Your videos, it crunches data from videos coming from the description, your captions, your title, 18 00:01:18,590 --> 00:01:24,680 your thumbnail, and like your viewers behavior, what they do, and then try to find the same people 19 00:01:24,890 --> 00:01:31,460 who who are the similar to the viewers and to the people who in the past and do it the similar types 20 00:01:31,460 --> 00:01:33,200 of videos as well. 21 00:01:33,530 --> 00:01:35,490 And that's what it does. 22 00:01:35,510 --> 00:01:43,700 And the second thing that I want to talk about this is, well, you might not like it, but it is absolutely 23 00:01:43,940 --> 00:01:46,750 out of your control. 24 00:01:47,420 --> 00:01:49,780 It is absolutely out of your control. 25 00:01:49,790 --> 00:01:51,500 There is no cheating algorithm. 26 00:01:51,500 --> 00:01:53,240 There is no defeating algorithm. 27 00:01:53,390 --> 00:01:55,070 There's no tracking algorithm. 28 00:01:55,280 --> 00:01:57,200 There is no nothing with an algorithm. 29 00:01:57,560 --> 00:02:00,830 You need to understand it and work with it. 30 00:02:01,340 --> 00:02:03,500 And you need to understand what it wants. 31 00:02:03,650 --> 00:02:12,050 It wants the same as you for the people who watch your videos for as much and as long as possible, 32 00:02:12,050 --> 00:02:15,260 it it wants exactly the same thing. 33 00:02:15,860 --> 00:02:21,040 But you see, if your videos suck, if they are bad and people are just falling off and not watching, 34 00:02:21,050 --> 00:02:24,170 a video algorithm will not promote you. 35 00:02:24,830 --> 00:02:26,030 That's what it is. 36 00:02:26,270 --> 00:02:28,430 There is no tricking algorithm. 37 00:02:28,430 --> 00:02:31,370 And you should forget absolutely. 38 00:02:31,520 --> 00:02:38,750 About controlling any part of an algorithm, because if you can if you will be able hypothetically, 39 00:02:38,750 --> 00:02:43,280 if you were able to control algorithm for you, you will be able to do this. 40 00:02:43,280 --> 00:02:46,130 But really short time, because it constantly evolves. 41 00:02:46,130 --> 00:02:47,690 It constantly changes. 42 00:02:48,230 --> 00:02:51,620 So you cannot control the flow of the river. 43 00:02:51,830 --> 00:02:58,400 You can stop it and change its direction sometimes, but eventually it will go backward once. 44 00:02:58,820 --> 00:03:06,830 So, yeah, just forget about controlling an algorithm and it is a deciding factor to reach new audiences. 45 00:03:07,100 --> 00:03:14,600 Algorithm learns whether existing viewers enjoy the video or not, and after that it finds similar viewers 46 00:03:15,020 --> 00:03:18,680 watching similar videos, probably who might enjoy the video. 47 00:03:19,190 --> 00:03:23,600 That's what algorithm does get it in your minds? 48 00:03:23,900 --> 00:03:26,810 That's what algorithm is. 49 00:03:27,440 --> 00:03:33,200 It tries to match your views, your videos with the people. 50 00:03:33,320 --> 00:03:35,210 That's what it does. 51 00:03:35,330 --> 00:03:40,310 It's a glorified tinder where you have two genders, viewers and the videos. 52 00:03:40,430 --> 00:03:41,270 That's it. 53 00:03:41,300 --> 00:03:42,130 That's what it does. 54 00:03:42,380 --> 00:03:43,820 Think of it like that. 55 00:03:44,030 --> 00:03:47,690 And your YouTube game will suddenly change. 56 00:03:47,930 --> 00:03:49,160 That's what it does. 57 00:03:49,400 --> 00:03:58,640 And it is the main driver of the channel explosion's because no channel exploded by having amazing video 58 00:03:58,640 --> 00:04:05,270 for search, because that's that's how videos are actually exploding with an algorithm. 59 00:04:05,660 --> 00:04:13,280 It's getting information that, OK, this video is the thing that that's those million other people 60 00:04:13,430 --> 00:04:14,660 actually enjoyed. 61 00:04:14,660 --> 00:04:16,880 And I'm going to show them just that. 62 00:04:17,390 --> 00:04:18,110 And it does. 63 00:04:18,560 --> 00:04:23,870 And not not exactly one million at the same time, because algorithms just showed it to the small pool 64 00:04:23,870 --> 00:04:28,070 of the people that increase the pool more and more and more and more until it will reach a critical 65 00:04:28,070 --> 00:04:34,010 mass where there is no other new people who would like to watch the video, at least not at the moment. 66 00:04:34,010 --> 00:04:36,020 But they will be in the future, but not at the moment. 67 00:04:36,590 --> 00:04:38,180 That's what it does. 68 00:04:38,810 --> 00:04:44,840 And that's why you want to learn what algorithm works for your videos. 69 00:04:45,260 --> 00:04:46,100 Neumeister, you might ask. 70 00:04:46,490 --> 00:04:48,440 Didn't tell us how the algorithm works. 71 00:04:48,590 --> 00:04:49,730 Well, I did. 72 00:04:49,730 --> 00:04:53,270 The entirety of the YouTube cycle is an algorithm. 73 00:04:53,510 --> 00:05:01,340 Entire team focus on its elements and you're going to have a full picture, which is the entirety of 74 00:05:01,340 --> 00:05:03,980 the whiteboard cycle and the main. 75 00:05:04,070 --> 00:05:10,220 Think that this algorithm learning algorithm, once you see, is for the people to stay on your videos 76 00:05:10,220 --> 00:05:16,940 for as long as possible, i.e. having maximum amount of watch time, that's what it wants. 77 00:05:17,060 --> 00:05:18,310 Focus on that. 78 00:05:18,320 --> 00:05:24,720 And last but not least, is doing by every part of the loop and derives every part of the loop as well. 79 00:05:25,100 --> 00:05:28,460 This is the central core of the loop, the central cog. 80 00:05:29,090 --> 00:05:33,680 Everything happening around it makes it rotate even faster. 81 00:05:34,100 --> 00:05:38,720 And when it rotates even faster, it makes everything else rotate even faster. 82 00:05:38,720 --> 00:05:44,960 Algorithms Learning Program, it learns from everything and gives the results from what it has learned 83 00:05:45,500 --> 00:05:47,690 here where algorithm is right here. 84 00:05:47,840 --> 00:05:57,530 It feeds from everything and it feeds everything focused on algorithm as a learning program, not the 85 00:05:57,530 --> 00:06:01,430 thing that prevents you from growing, but the thing that can help you to grow. 86 00:06:02,330 --> 00:06:06,680 Give algorithm as much information as you can about the way you think that video is good. 87 00:06:07,100 --> 00:06:08,540 Provide them with a good description. 88 00:06:09,080 --> 00:06:16,100 Provide your video with the good tags not necessary, but still provide the video with relevant title 89 00:06:16,100 --> 00:06:23,270 not to click the title relevant title, create a good thumbnail algorithm will see that your impressions 90 00:06:23,780 --> 00:06:25,220 algorithm will give you some impressions. 91 00:06:25,250 --> 00:06:26,360 It will feed some impressions. 92 00:06:27,550 --> 00:06:33,070 Some of your viewers, depending on your title and thumbnails, will transform to use algorithm, will 93 00:06:33,070 --> 00:06:37,810 recall that seeing that if you have a high city mean that, OK, a lot of people are interested in that 94 00:06:38,140 --> 00:06:43,900 and then share with you the more people, then it will watch how many people from those views will watch 95 00:06:43,900 --> 00:06:47,110 the video all the way to the end or for how long they will watch if they see. 96 00:06:47,170 --> 00:06:48,670 That's a lot of people are coming. 97 00:06:48,720 --> 00:06:53,600 Your videos, a lot of people are spending a lot of time to the videos to say, OK, that's a good one. 98 00:06:53,710 --> 00:06:59,020 That means that I can double down on this video and give it even more impressions, because I know that 99 00:06:59,020 --> 00:07:05,680 I'm talking from the algorithm, because I know that these videos have a very good start, legis increase 100 00:07:05,680 --> 00:07:09,800 impressions and impressions and see how much we can squeeze from it. 101 00:07:10,270 --> 00:07:16,030 It also seems that a lot of people who are subscribers are coming from your watch time and subscribers 102 00:07:16,030 --> 00:07:21,430 again drive the video and drive directly the views and for that reason, drive directly, watch them 103 00:07:21,550 --> 00:07:25,960 and grows even more and more and more and more and more. 104 00:07:26,140 --> 00:07:30,040 And again, critical mass where there will be no one else to show your video. 105 00:07:30,350 --> 00:07:33,010 That's what algorithm does. 106 00:07:33,250 --> 00:07:35,800 And that's my friends with how many? 107 00:07:35,800 --> 00:07:40,660 Seven lectures we went through the entirety of the YouTube's growth cycle. 108 00:07:41,260 --> 00:07:45,820 That's the things that you need to understand about actual YouTube growth. 109 00:07:46,090 --> 00:07:50,860 Every single element here, Metters, every single element matters. 110 00:07:51,250 --> 00:07:58,100 Most important is watch time, but every single element of all of those six elements matter. 111 00:07:58,480 --> 00:08:05,380 So you need to focus on all of them and increase every single one of them, one by one, at least the 112 00:08:05,380 --> 00:08:10,690 ones that you can affect and you practically can affect everything indirectly. 113 00:08:10,690 --> 00:08:13,870 So try to affect everything indirectly. 114 00:08:13,970 --> 00:08:22,540 The main is main thing is that provide value to your viewers when you have value in your video, when 115 00:08:22,540 --> 00:08:26,890 your video matters and provides the value, whether it's educational, informational, entertainment 116 00:08:26,890 --> 00:08:30,730 value, people are spending more time with your videos. 117 00:08:30,850 --> 00:08:33,100 More time means more attention get. 118 00:08:33,400 --> 00:08:41,470 And for that reason, algorithm favors brackets you and your videos and that's how you can explode. 119 00:08:42,050 --> 00:08:47,620 You might not get the millions of views, but in the beginning, a few hundred or maybe in a few thousand 120 00:08:47,650 --> 00:08:54,910 will suffice and will be enough fuel for you to continue growing and maybe have another explosion, 121 00:08:54,910 --> 00:09:00,970 maybe another and another and another small explosions that will drive your channel propel to the stars 122 00:09:01,390 --> 00:09:05,170 and allow you to reach the heights that you never expected. 123 00:09:06,140 --> 00:09:07,770 Well, this was it about the growth cycle. 124 00:09:07,790 --> 00:09:09,920 I'm going to see you in the next section, say they're.