1 00:00:05,090 --> 00:00:13,610 Your first four thousand hours of watched them the pool that sounds very far away from you and very 2 00:00:13,610 --> 00:00:14,870 difficult to attain. 3 00:00:14,990 --> 00:00:19,010 Yes, it is actually pretty difficult to identify for the first four thousand hours which time will 4 00:00:19,010 --> 00:00:21,590 be very difficult to attain. 5 00:00:21,590 --> 00:00:28,670 And you want this to have your channel monetized and usually attaining 4000 thousand hours of watch 6 00:00:28,680 --> 00:00:33,500 time is more difficult than getting thousands subscribers. 7 00:00:33,770 --> 00:00:36,250 Usually for some people it is on. 8 00:00:36,600 --> 00:00:37,800 It's difficult. 9 00:00:37,940 --> 00:00:40,010 It's it's the opposite way. 10 00:00:40,160 --> 00:00:45,770 For example, one of my channels, I gained 4000 hours, which some way earlier than I get from the 11 00:00:45,780 --> 00:00:46,610 1000 subscribers. 12 00:00:46,790 --> 00:00:50,020 I think I get 4000 to watch them on 300 subscribers. 13 00:00:50,030 --> 00:00:52,730 So it is it was very weird. 14 00:00:52,790 --> 00:00:57,620 So it is extremely difficult thing to do, but not as much as you think. 15 00:00:57,770 --> 00:01:04,640 The same way with the subscribers, it grows exponentially in speed, so it's difficult to gain first 16 00:01:04,640 --> 00:01:05,090 hours. 17 00:01:05,090 --> 00:01:09,790 And when you get for your first four thousand hours of watched them, you'll get a second one, probably 18 00:01:10,010 --> 00:01:12,610 third time, maybe in one quarter of time. 19 00:01:12,620 --> 00:01:17,940 So just know that it's it's speeding up the same way the subscribers and speeding up. 20 00:01:17,960 --> 00:01:19,970 So what to do. 21 00:01:19,970 --> 00:01:25,590 How to make people how to get 4000 hours or something as quick as possible realistically. 22 00:01:26,060 --> 00:01:30,370 So first things that you need to focus on is you need to focus on average, watch them. 23 00:01:30,950 --> 00:01:33,490 You need to make people to watch three minutes on average. 24 00:01:34,400 --> 00:01:35,490 And this is a minimum. 25 00:01:35,510 --> 00:01:39,640 I don't mean that you need to focus on three minutes and you're doing four or five minutes. 26 00:01:39,650 --> 00:01:44,030 I mean, the minimum three minutes overnight on average, because this is overall YouTube average. 27 00:01:44,030 --> 00:01:48,590 People are watching videos for three minutes per video on average. 28 00:01:49,130 --> 00:01:56,300 If you are having less than that, that means that you need to work more on your editing because the 29 00:01:56,300 --> 00:02:01,550 average watch time is pure decided by editing, whatever you do, whatever talk, it's purely depending 30 00:02:01,550 --> 00:02:02,680 on the video itself. 31 00:02:02,690 --> 00:02:06,950 Remember what time is purely dependent on the video, not on the thumbnail. 32 00:02:06,980 --> 00:02:07,270 I don't. 33 00:02:07,280 --> 00:02:07,520 I don't. 34 00:02:07,520 --> 00:02:08,840 It's purely dependent on a video. 35 00:02:08,960 --> 00:02:12,530 You want three minutes on average, minimum. 36 00:02:12,830 --> 00:02:14,900 If you can get higher, it's better. 37 00:02:14,930 --> 00:02:21,140 The bigger channels, like 200000 subscribers, they are getting four or five, sometimes even six minutes 38 00:02:21,140 --> 00:02:23,510 of which time you want these numbers as well. 39 00:02:23,510 --> 00:02:27,560 But more attainable goal for you will be the three minutes of on average. 40 00:02:27,920 --> 00:02:33,590 It is not as difficult as you might think if you have a good topic, which will be pretty easy and most 41 00:02:33,590 --> 00:02:39,320 likely you will gain this amount of time somewhere between, I don't know, one hundred and 100000 subscribers 42 00:02:39,320 --> 00:02:45,380 don't even try to aim this with one hundred subscribers and less, because you will most likely have 43 00:02:45,380 --> 00:02:50,780 either much, however much time or much lower average or whatever, just because you don't have enough 44 00:02:50,780 --> 00:02:52,100 data, you don't have enough use. 45 00:02:52,100 --> 00:02:54,470 We don't you don't have enough people watching this. 46 00:02:54,470 --> 00:02:58,190 And your analytics data is a very, very, very not. 47 00:02:58,580 --> 00:03:02,840 So, you know, you need to understand this very well. 48 00:03:02,990 --> 00:03:08,570 So you most likely aim for this number somewhere closer to a thousand subscribers. 49 00:03:08,960 --> 00:03:09,830 Not earlier than that. 50 00:03:10,280 --> 00:03:12,470 This means that you need your lifetime average. 51 00:03:12,470 --> 00:03:13,910 What's that next? 52 00:03:14,420 --> 00:03:19,160 On average, you'll need 80000 years in order to get four thousand hours. 53 00:03:19,170 --> 00:03:19,580 What's that? 54 00:03:20,090 --> 00:03:23,360 So this is three minutes on average of what time? 55 00:03:23,370 --> 00:03:29,150 So if you go and just crunch the numbers, it's somewhere, something like this, 80000 to 100000 views, 56 00:03:29,390 --> 00:03:30,170 something like that. 57 00:03:30,350 --> 00:03:32,600 You need two or three minutes somewhere average. 58 00:03:32,600 --> 00:03:34,790 And what's the highest average time you have? 59 00:03:34,790 --> 00:03:37,520 The last views you need to lower than your average time. 60 00:03:37,520 --> 00:03:43,120 You have more views you need because it's four thousand hours of watched time on average is not rather 61 00:03:43,130 --> 00:03:46,160 an average exactly 240000 minutes of watch time. 62 00:03:46,160 --> 00:03:48,740 And you have three minutes of them on average. 63 00:03:48,740 --> 00:03:50,330 Then you're going to get 80000 minutes. 64 00:03:50,330 --> 00:03:51,920 You need only twenty minutes. 65 00:03:52,130 --> 00:03:57,980 So just compared to the subscriber numbers, on average, people have the conversion rate of one to 66 00:03:57,980 --> 00:03:58,550 two percent. 67 00:03:59,240 --> 00:04:03,580 And with the conversion rate of one, two to two percent, you need fifty 200000 views, you know, 68 00:04:03,590 --> 00:04:04,790 to get subscribers. 69 00:04:05,180 --> 00:04:09,560 Like in my case, in one of my channels, I had way lower than one percent. 70 00:04:09,560 --> 00:04:13,460 In one of my channels, I had way higher than two percent or three percent. 71 00:04:13,670 --> 00:04:16,310 So we just now know that it's completely different. 72 00:04:16,310 --> 00:04:18,060 But you need eighty thousand. 73 00:04:18,060 --> 00:04:23,330 We just know that if you're aiming for the number of you know that you need to do with the news next, 74 00:04:23,480 --> 00:04:26,840 longer videos are better for that goal. 75 00:04:27,290 --> 00:04:32,000 This is extremely important because they have higher watch time, but less use on average because people 76 00:04:32,000 --> 00:04:38,720 are clicking the longer we use less often because people usually use YouTube in a burst, like sitting 77 00:04:38,720 --> 00:04:41,270 down and just doing nothing at all. 78 00:04:41,270 --> 00:04:46,430 Maybe let's check out some videos and he will check the video and people have a look, usually maybe 79 00:04:46,430 --> 00:04:47,390 half an hour of the time. 80 00:04:47,840 --> 00:04:50,690 They don't want to spend half an hour for one video. 81 00:04:50,690 --> 00:04:56,150 They prefer to spend it like on five, six different videos with a much lower watch them. 82 00:04:56,150 --> 00:05:01,760 But there are people who are watching the videos in its entirety, and those people are increasing average 83 00:05:01,760 --> 00:05:04,490 with time to much higher numbers than you. 84 00:05:04,650 --> 00:05:10,970 I think so, just focus on the longer videos and because they they will help you to reach the goals, 85 00:05:11,180 --> 00:05:17,150 like how longer do you might you might ask because longer can be like one hour to hour, 10 hours or 86 00:05:17,240 --> 00:05:18,610 15 minutes or whatever you want. 87 00:05:18,950 --> 00:05:24,920 I would suggest you to aim somewhere between 10 to 20 minutes, like 15 minutes or 15 to 20 minutes 88 00:05:24,920 --> 00:05:30,400 will be probably the best case scenario because these videos are not way too long and not short enough. 89 00:05:30,680 --> 00:05:32,550 So these videos are much higher. 90 00:05:32,690 --> 00:05:35,950 I would watch them and people with people will watch on half of the 20 minute video. 91 00:05:35,960 --> 00:05:36,590 It's a ten minute. 92 00:05:36,600 --> 00:05:39,440 So I just know that the longer videos are better for that call. 93 00:05:39,800 --> 00:05:48,890 If I'm assuming if you are good at editing it, if you are doing good videos, this is like a necessity. 94 00:05:48,890 --> 00:05:54,230 If you're not doing the good videos, if you feel like if your videos views are falling off at 20 minutes 95 00:05:54,500 --> 00:05:58,190 on average, that means that it doesn't matter how long the video is you'll make. 96 00:05:58,610 --> 00:06:02,940 It's better to have the shorter videos then because you're just wasting your time. 97 00:06:03,470 --> 00:06:07,340 So if you're making more or less good videos, focus on the longer ones. 98 00:06:07,490 --> 00:06:11,260 Let's talk about the playlists because players often dismissed. 99 00:06:11,290 --> 00:06:15,770 We're talk about playlists in one of the previous lectures, but playlists are big contributors to to 100 00:06:15,770 --> 00:06:16,250 watch them. 101 00:06:16,770 --> 00:06:23,240 How and why police have a lower amount of use usually, but they have much higher amount of time, because 102 00:06:23,540 --> 00:06:28,730 sometimes when people are coming to your videos and you have shorter videos, they sometimes check the 103 00:06:28,730 --> 00:06:34,550 playlists because you might have a different types, different topics for your own channel. 104 00:06:34,700 --> 00:06:38,590 You will, of course, have different topics, even though you're the same within the news. 105 00:06:38,600 --> 00:06:40,370 You might have the subdivision, something like that. 106 00:06:40,730 --> 00:06:45,740 And people want to know, like only one certain type of videos and they go to play to see whether you 107 00:06:45,740 --> 00:06:47,540 have the playlist for this type of videos or not. 108 00:06:47,720 --> 00:06:51,140 And if you have, they will go and binge watch your videos. 109 00:06:51,500 --> 00:06:57,560 And for that reason, they have much higher amount of time because usually the video of they're on top, 110 00:06:57,560 --> 00:07:04,120 the good videos that are being watched fully and people or you need to playlists are watching the videos 111 00:07:04,130 --> 00:07:05,450 in their fullest. 112 00:07:05,750 --> 00:07:08,450 They'll day the videos are getting much lower views. 113 00:07:08,450 --> 00:07:13,580 But people, if you if they're interested in videos, they have a tendency to watch the first videos 114 00:07:13,940 --> 00:07:15,350 to the fullest to the end. 115 00:07:15,770 --> 00:07:20,360 So if you have like twenty minutes videos, they look like two, twenty three twenty minute videos. 116 00:07:20,570 --> 00:07:24,920 There is a chance that the first three videos will get full views like one hour of watching from one 117 00:07:24,920 --> 00:07:26,420 individual, only three views. 118 00:07:26,750 --> 00:07:30,620 So this is extremely important and you need to have a playlist. 119 00:07:31,490 --> 00:07:33,710 It is not a lot of work for you. 120 00:07:33,710 --> 00:07:42,920 It's a very minimal work and it will not contribute a lot like a lot, to be fair, but it will still 121 00:07:42,920 --> 00:07:43,700 be a contributor. 122 00:07:43,700 --> 00:07:51,780 Like even if you will contribute 10 to 20 percent to the what time it's ten to twenty minutes of will 123 00:07:52,250 --> 00:07:57,800 ten or 20 percent of what time done just by doing like maybe fifteen minutes of work. 124 00:07:57,810 --> 00:07:59,660 So yeah, you need to do this. 125 00:07:59,930 --> 00:08:02,180 And last but not least is use analytics. 126 00:08:02,450 --> 00:08:07,970 Analytics is the best indicator whether your watch time is doing good or not and where you're getting 127 00:08:07,970 --> 00:08:08,570 your watch time. 128 00:08:09,110 --> 00:08:14,990 And because you can actually check out your video follow are your videos are doing what people are watching, 129 00:08:14,990 --> 00:08:16,190 what people are not watching. 130 00:08:16,460 --> 00:08:20,930 You are going to get a lot of analytical data from the editing that you're doing from the topics that 131 00:08:20,930 --> 00:08:21,380 you're doing. 132 00:08:21,620 --> 00:08:27,830 You can cross-check and correlate different things to a bunch of different other things and understand 133 00:08:27,830 --> 00:08:30,920 exactly what works for you, what's what, what not. 134 00:08:31,490 --> 00:08:36,320 Analytics is giving you so much data that it's amazing. 135 00:08:36,330 --> 00:08:39,160 It's just an amazing thing to have. 136 00:08:39,260 --> 00:08:46,850 So just use the analytics as much as possible for your videos and to help you increase your watch them 137 00:08:47,180 --> 00:08:47,360 all. 138 00:08:47,360 --> 00:08:48,290 This will bit for this one. 139 00:08:48,320 --> 00:08:49,160 Let's go to the next one.