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Welcome back.

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We were in the course and last lecture we discussed about Kebir research for local businesses.

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Now here I will tell you Keywell research for general topics or any type of website.

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OK, now this is a very, very important topic.

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Inácio, because this is the startup CEO.

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So the thing is there are six steps I will give you for keyword research.

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We will do the keyword research practically.

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But here I want to discuss sumptuary in some tips with you.

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The first thing is when you are starting a new website like this one, I am starting about Kamras,

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for which I got the domain name in front of you.

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That is the website.

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Absolutely.

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New one for that type of Web site.

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We in the start try to target low competition keywords and local keywords because for other keywords

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there is so much competition in many websites are already ranking and they have authority, you know,

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for for for those keywords.

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Now, what we do in the start will target long-tailed keywords, will target non-competition keywords

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and will write quality content.

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You need to read quality content to outdrink the existing website in the pages with your strong content

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right now, manually check keywords in Google.

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We will do that because to find exact competition in Google, because the tools that we will use in

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discourse, they will give you give us some idea, but they are not all the time.

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Correct.

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OK, we use all in title in Ireland Yooralla paraders, which are very helpful.

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If we can use this operator on Google to find how many pages exist on Google for that specific keyword,

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OK, and search volume should be 100 to 200 monthly so that we can get some traffic.

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This is just a rough idea because we don't know exactly how much, how many, how many monthly searches

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that specific you would get from Google, we don't know.

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But this does give us some idea.

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Now, talking about the tools, there are so many tools out there about serial killer research and stuff.

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But, you know, you will get confused, confused if you go for all the tools.

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That is why I have selected a few tools here, which are very popular.

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And when you are an issue, you will come across these tools only like if you use any of this tool,

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that is just fine.

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OK, now the top three tools that you will come across are entraps.

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Dot com, match.com, CNRS, dot com.

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These three tools will give you almost similar or exact data and factors and different filters to find

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keywords and to find different things that you need to test you.

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OK, now Google Translate is a free tool where you can check whether that keyword is trending or not

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and where it is trending.

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And what is the trend for the last five years or the last 12 months.

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So this is also very, very helpful, answered the public.

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Dot com is our website, or you can say a search engine where you can find questions related to your

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keywords.

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OK, so those two are free and you can use them.

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Additionally, to the top three tools now, destitutes at Trapster, Commander Starcom, you can use

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one of them.

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Not all of them are not really needed.

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Only one we can use.

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OK, so I will use it left dot com, which is by far the most, you know, the most helpful tool for

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a CEO and the most accurate, I would say.

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OK, so it's Starcom I will use in this course.

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You can use Match.com, communist's dot com.

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However, the dot com is a very expensive tool because they charge you monthly like 100 to 200 dollars

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per month.

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But I have a solution in the next lecture where I will show you how you can get this type of tool for

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very low price if you cannot afford that one hundred and two hundred dollars per month, because that's

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very expensive.

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That is OK for companies, but not for individuals.

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So now let's go and start the keyword research with these excerpts in the next video.