1 00:00:00,570 --> 00:00:01,200 Welcome back. 2 00:00:01,230 --> 00:00:06,390 We were in the course now when my information is ready, business is ready, address is ready, it is 3 00:00:06,390 --> 00:00:07,860 time to add this to Google. 4 00:00:07,870 --> 00:00:09,180 So what we can do. 5 00:00:09,180 --> 00:00:15,660 The simple thing is that you open your map, go to the go to the location where you want to aid that 6 00:00:15,660 --> 00:00:18,150 location to Google map or that business. 7 00:00:18,360 --> 00:00:22,510 In my case, I know where my business is located. 8 00:00:22,740 --> 00:00:26,340 So actually, this is the area. 9 00:00:26,340 --> 00:00:27,510 I know it. 10 00:00:27,510 --> 00:00:30,330 And I had to you can click this. 11 00:00:30,330 --> 00:00:32,160 You are location icon. 12 00:00:32,310 --> 00:00:35,370 So Google will show you the icon, the blue dot you can see here. 13 00:00:35,640 --> 00:00:42,120 And then I'm going to simply zoom in to find the exact location. 14 00:00:42,120 --> 00:00:43,920 Where is the business basically? 15 00:00:44,070 --> 00:00:51,420 And I can see this is the location where I want to aid the business, because this is the exact building, 16 00:00:51,420 --> 00:00:54,630 the exact office location here. 17 00:00:54,900 --> 00:00:58,380 So what I will do here at the exact place, I will right. 18 00:00:58,380 --> 00:01:00,090 Click you have to right. 19 00:01:00,090 --> 00:01:03,810 Click from your laptop and then there are different options. 20 00:01:03,810 --> 00:01:12,310 OK, what you can do is find a missing place or ID your business are missing places like someplace. 21 00:01:12,330 --> 00:01:13,410 You know, that is not a business. 22 00:01:13,410 --> 00:01:17,460 But there is some place when you can ID that like people can go to that place. 23 00:01:17,460 --> 00:01:20,000 Maybe that is a picnic point or something else. 24 00:01:20,460 --> 00:01:22,470 But here we need to click. 25 00:01:22,470 --> 00:01:23,910 This is your business. 26 00:01:23,910 --> 00:01:26,010 So this is one way to aid your business. 27 00:01:26,010 --> 00:01:27,240 I will click that. 28 00:01:28,640 --> 00:01:30,810 And this pop up will open now. 29 00:01:30,830 --> 00:01:34,330 First thing is the business name we have to it is business name here. 30 00:01:34,340 --> 00:01:37,460 So I will just copy this business name from here. 31 00:01:38,650 --> 00:01:40,990 And edit pasted here. 32 00:01:42,370 --> 00:01:45,910 OK, so this is this is the name, right? 33 00:01:47,860 --> 00:01:49,280 And I would click next. 34 00:01:49,310 --> 00:01:56,650 OK, so in the next step, we will is asking me what is the category of this business which is very 35 00:01:56,650 --> 00:01:57,580 important here, OK? 36 00:01:57,600 --> 00:02:00,810 So you need to choose the exact category. 37 00:02:01,060 --> 00:02:04,330 I will say a real estate agency. 38 00:02:05,510 --> 00:02:08,460 OK, this is a real estate agency right now. 39 00:02:08,500 --> 00:02:14,930 Next, do you want to add a location customers can visit like a store or office? 40 00:02:15,450 --> 00:02:16,100 Yes. 41 00:02:16,670 --> 00:02:20,790 So it will show up in Google right now, next. 42 00:02:22,250 --> 00:02:26,090 Now they're saying, like, OK, the location is Pakistan. 43 00:02:26,240 --> 00:02:30,560 We need the street address, the city and postal code, which I have already. 44 00:02:30,560 --> 00:02:32,000 So I will discuss. 45 00:02:33,560 --> 00:02:35,150 Copy this address. 46 00:02:37,640 --> 00:02:40,760 And I will add it here in the street address. 47 00:02:42,280 --> 00:02:51,630 And I will simply add Karachi and postal code is already there so I can add one more line and display 48 00:02:51,650 --> 00:02:56,410 this address into two lines that will be better. 49 00:02:57,720 --> 00:03:03,660 OK, so this is the address I have at the city, the country is already picked. 50 00:03:05,050 --> 00:03:07,210 And now I will click next. 51 00:03:09,840 --> 00:03:14,590 And in the next step, Google is asking me, do you also serve customers out of this location? 52 00:03:14,760 --> 00:03:19,420 I will say no, because this is a one in one location business. 53 00:03:19,440 --> 00:03:24,360 Sometimes you have like different branches in different locations for the same business. 54 00:03:24,360 --> 00:03:29,880 Then you can say yes, then you can add some other information to or other locations. 55 00:03:30,600 --> 00:03:31,850 I will talk about that later on. 56 00:03:31,860 --> 00:03:34,310 OK, for now, just focus on one location. 57 00:03:34,740 --> 00:03:35,550 So, no, I don't. 58 00:03:36,020 --> 00:03:36,600 Next. 59 00:03:38,240 --> 00:03:43,220 Noticing that if you have a number, yes, we do have that number here. 60 00:03:45,430 --> 00:03:48,940 And I believe that contact number. 61 00:03:50,360 --> 00:03:52,160 So it is here now next. 62 00:03:54,390 --> 00:04:00,930 OK, it is saying our website, it website, which is optional, as I already told you, you don't need 63 00:04:00,930 --> 00:04:05,100 a website to aid your business to Google, but if you have, that is good. 64 00:04:05,790 --> 00:04:07,120 So right now, we don't have. 65 00:04:07,140 --> 00:04:09,600 So I will just say I don't have a website. 66 00:04:09,600 --> 00:04:09,900 Right. 67 00:04:12,170 --> 00:04:17,030 So everything is done now, it is finished, so let's get finish. 68 00:04:24,350 --> 00:04:26,690 OK, now Google is saying. 69 00:04:27,760 --> 00:04:33,640 Like choose a way to verify in order to fully manage and represent this business on Google, you will 70 00:04:33,640 --> 00:04:35,990 need to confirm that it's yours. 71 00:04:36,580 --> 00:04:40,520 So Google wants you to verify this location. 72 00:04:40,540 --> 00:04:42,300 If this is your business or not. 73 00:04:42,730 --> 00:04:45,610 So you can see the address is there. 74 00:04:45,610 --> 00:04:47,170 The address should be correct. 75 00:04:47,500 --> 00:04:49,660 And now you need a name. 76 00:04:50,020 --> 00:04:52,210 OK, so here you need. 77 00:04:53,320 --> 00:04:54,040 A name. 78 00:04:56,890 --> 00:05:03,760 For the person to receive that court, Google will send a court basically to verify this location and 79 00:05:03,760 --> 00:05:07,990 that court will be sent to this address and to this person. 80 00:05:09,040 --> 00:05:11,440 By OK, so I was like, man. 81 00:05:15,970 --> 00:05:22,360 And now it is saying a postcard is coming, you will get a postcard with your verification code and 82 00:05:22,360 --> 00:05:24,690 next steps in about 14 days. 83 00:05:25,330 --> 00:05:34,960 So to this guy, to this agency and to this address, I click continue so automatically Google Google 84 00:05:34,960 --> 00:05:38,850 has taken me to Google my business page, OK? 85 00:05:39,460 --> 00:05:46,840 And by default, if you want to aid your business directly to Google my business, then you simply write 86 00:05:46,840 --> 00:05:47,920 Google my business. 87 00:05:48,520 --> 00:05:57,670 Click this option and it will take you to Google my business page, which is, you know, showing you 88 00:05:57,670 --> 00:05:58,720 all the information. 89 00:05:59,140 --> 00:06:01,250 Engage with customers on Google for free. 90 00:06:01,480 --> 00:06:06,970 Yes, this service is free, by the way, and they know everything, all the information you need. 91 00:06:06,970 --> 00:06:09,460 And we just need to click here to manage. 92 00:06:09,460 --> 00:06:16,470 Now, we can add our business from this page as well, but also when we are adding this year. 93 00:06:16,480 --> 00:06:18,630 So it is saying the same thing. 94 00:06:18,820 --> 00:06:24,880 Now, I can click here Menaged now and Google my business page as well, so it will give me the same 95 00:06:24,880 --> 00:06:25,260 result. 96 00:06:25,270 --> 00:06:31,720 You can see Rezwan rheostat, Apsara apartment, the same address, the same same thing you can see. 97 00:06:33,040 --> 00:06:39,550 Now, this is a whole dashboard and a whole account for managing your local business, whether you have 98 00:06:39,550 --> 00:06:45,160 one business to business or maybe 10 businesses, all you can manage within this dashboard. 99 00:06:45,430 --> 00:06:52,110 I mean, this dashboard, if you see the most important thing is this complete your listing. 100 00:06:52,120 --> 00:06:53,690 This is not 50 percent complete. 101 00:06:53,950 --> 00:06:55,990 So we had to complete it 100 percent. 102 00:06:56,560 --> 00:06:59,470 How we can do that will simply it hours. 103 00:06:59,950 --> 00:07:04,840 You can see this is written hours, a description, a logo of the company. 104 00:07:05,260 --> 00:07:07,320 These things we can do. 105 00:07:07,600 --> 00:07:09,040 So it will be a hundred percent complete. 106 00:07:09,310 --> 00:07:10,550 Just eight hours. 107 00:07:10,990 --> 00:07:11,710 Eight hours. 108 00:07:14,570 --> 00:07:15,260 And here. 109 00:07:16,180 --> 00:07:19,420 Our businesses open on different days. 110 00:07:20,860 --> 00:07:29,320 Except Friday on Friday disclosed and many businesses are closed on Sundays and Saturdays, so you can 111 00:07:29,320 --> 00:07:31,320 keep their closed in the other open. 112 00:07:31,330 --> 00:07:33,630 Now here what time it opens. 113 00:07:33,640 --> 00:07:41,080 In my case, our business will open at 11 a.m. and closes at 8:00 p.m. So this is all timing. 114 00:07:41,080 --> 00:07:44,170 Your timing might be different for different days. 115 00:07:44,560 --> 00:07:46,540 So I'm eating one by one. 116 00:07:51,960 --> 00:07:58,110 So, guys, I have added all the timings for all the days, but remember, if your business is 24 hours, 117 00:07:58,110 --> 00:07:59,950 you can also make it 24 hours. 118 00:07:59,950 --> 00:08:03,240 So after that, you will not need to hit the closing time. 119 00:08:03,240 --> 00:08:07,290 OK, after you edit all the days and the timing, just click apply. 120 00:08:16,710 --> 00:08:22,380 Operating the hours now you can see it is sixty five percent complete, so let's add the description 121 00:08:22,380 --> 00:08:24,770 in the logo to make it 100 percent complete. 122 00:08:24,780 --> 00:08:27,930 And after that, we can do the other things in this account. 123 00:08:28,380 --> 00:08:29,940 So let's add the description. 124 00:08:29,940 --> 00:08:36,720 The description is a very few words about your business and the operations of your business and what 125 00:08:36,720 --> 00:08:37,950 services you are providing. 126 00:08:40,770 --> 00:08:43,740 OK, guys, I have edited the description. 127 00:08:44,870 --> 00:08:45,980 And now. 128 00:08:47,990 --> 00:08:49,880 Let me see. 129 00:08:55,630 --> 00:08:57,560 OK, it is 80 percent complete. 130 00:08:57,580 --> 00:08:58,990 Now let me add a logo. 131 00:09:04,910 --> 00:09:05,270 Well. 132 00:09:11,950 --> 00:09:13,790 OK, guys, I'm eating a logo. 133 00:09:13,810 --> 00:09:15,520 This is not the actual logo. 134 00:09:15,580 --> 00:09:19,760 This is just a placeholder for the purpose of this video. 135 00:09:19,780 --> 00:09:20,800 I made this one. 136 00:09:24,780 --> 00:09:30,570 Now, here, I must tell you that you can read a cover photo, which you should aim to show your actual 137 00:09:30,570 --> 00:09:36,660 business, your undercover and a video, a shot with you can eat in some other photos of the interior 138 00:09:36,660 --> 00:09:37,530 of your business. 139 00:09:37,860 --> 00:09:41,690 So I relate that to photos, but you should add more. 140 00:09:42,330 --> 00:09:47,340 So this is very good for for Google listings, you know, and for local SEO. 141 00:09:49,480 --> 00:09:51,660 This will make it much better. 142 00:09:51,680 --> 00:10:01,770 OK, now I will click Google my business again and see how much person it is completed. 143 00:10:01,780 --> 00:10:02,930 I think it is completed now. 144 00:10:02,950 --> 00:10:03,750 One hundred percent. 145 00:10:03,760 --> 00:10:08,020 OK, so this is your place for managing everything. 146 00:10:08,020 --> 00:10:11,290 You can get your custom email from Google for your business. 147 00:10:12,040 --> 00:10:13,660 That is, I think, a paid service. 148 00:10:14,230 --> 00:10:15,670 And the rest of the thing. 149 00:10:15,670 --> 00:10:18,160 You can get a manager to manage this business. 150 00:10:18,160 --> 00:10:20,230 You can just aid a person. 151 00:10:20,230 --> 00:10:25,450 Like if you are managing this business for someone or if you want someone to manage your business, 152 00:10:25,960 --> 00:10:32,710 then send an invitation to them by adding their email, simply their email, and they will receive an 153 00:10:32,710 --> 00:10:37,040 invitation and then they will be able to manage your account. 154 00:10:37,060 --> 00:10:46,750 OK, you need to set a role for them and you can also get an Internet application to manage this business. 155 00:10:47,410 --> 00:10:50,230 They have some information about covid-19 as well. 156 00:10:51,400 --> 00:10:59,260 And our listing is pending verification because they have sent the mail and it will arrive in a few 157 00:10:59,260 --> 00:10:59,530 days. 158 00:10:59,530 --> 00:11:04,360 And then after that, this listing, this business will show up in Google, a local resource who came 159 00:11:05,140 --> 00:11:05,850 in here. 160 00:11:06,430 --> 00:11:15,100 The important thing is let customers message you like what I told you before, that you should receive 161 00:11:15,100 --> 00:11:19,120 messages and reviews from customers and you should engage with them. 162 00:11:19,370 --> 00:11:24,700 So this is a very good sign for ranking your business in Google turnaround messaging. 163 00:11:24,700 --> 00:11:31,150 I will just on and on, but right now it is not verified, so I cannot do it because my business is 164 00:11:31,150 --> 00:11:31,840 not verified. 165 00:11:31,840 --> 00:11:37,390 But once your business is verified, then we can turn on the message option. 166 00:11:37,450 --> 00:11:44,590 OK, and you know, surprisingly, Google is also giving you forty five US dollars free advertising 167 00:11:44,590 --> 00:11:49,540 credit to advertise this business, this new business, which is a great thing. 168 00:11:49,870 --> 00:11:52,930 Now, let's look at the flip side of this. 169 00:11:53,890 --> 00:11:55,690 You know, the sidebar, this menu. 170 00:11:56,260 --> 00:12:01,690 See, the first is our business named in our address, then the home and then the post. 171 00:12:02,290 --> 00:12:08,950 When I click the post, we can post actually in real time to our business like we need some products 172 00:12:09,970 --> 00:12:10,930 to that business. 173 00:12:10,930 --> 00:12:16,420 If you have a product, like maybe we have a restaurant in our coffee is very, very famous so we can 174 00:12:16,420 --> 00:12:20,080 eat that coffee here, or maybe we are selling something different. 175 00:12:20,080 --> 00:12:23,290 We can eat our main product here or many products. 176 00:12:23,290 --> 00:12:23,620 Okay. 177 00:12:24,280 --> 00:12:31,000 And other than products we can add and offer, like sometimes we might run a special offer for the customers. 178 00:12:31,000 --> 00:12:32,440 So we can add that here. 179 00:12:32,620 --> 00:12:39,250 And Google will surprisingly show that on the page to the customers when someone searches for that location 180 00:12:39,250 --> 00:12:40,060 or the business. 181 00:12:40,390 --> 00:12:46,810 And if you have an update, like sometimes our service may be like interrupted or maybe like not available 182 00:12:47,170 --> 00:12:49,720 or maybe like a holiday or something like that. 183 00:12:49,720 --> 00:12:58,980 So we can do that by clicking this update and can edit our post button and also a portal about that, 184 00:12:59,760 --> 00:13:00,940 about that, about adapted. 185 00:13:00,940 --> 00:13:08,020 And also we can add an event and then a product so we can again and again add more and more Polish and 186 00:13:08,020 --> 00:13:10,120 more and more products. 187 00:13:10,420 --> 00:13:12,910 That's a great thing and a great feature by Google. 188 00:13:13,180 --> 00:13:17,070 Now, the next thing is the info in the info tab. 189 00:13:18,070 --> 00:13:24,610 We have like all the information that we already have added, the name of the the the business, the 190 00:13:24,610 --> 00:13:27,430 the category, the address service area. 191 00:13:27,430 --> 00:13:33,910 Like we can add some more options service areas like for example, which, which is the service area 192 00:13:33,910 --> 00:13:36,880 for this one we have the service area is Karachi. 193 00:13:37,570 --> 00:13:43,300 Like sometimes you have multiple locations like multiple cities or multiple countries, so you can ID 194 00:13:43,300 --> 00:13:44,140 that too. 195 00:13:44,590 --> 00:13:46,150 But we had just one place. 196 00:13:46,150 --> 00:13:51,670 Okay, so once the listing is verified, then it will show up at special hours. 197 00:13:51,670 --> 00:13:57,010 Maybe we have like special hours on Saturday or Sunday so we can add that here. 198 00:13:57,010 --> 00:14:00,010 But right now we don't have that for this business. 199 00:14:00,610 --> 00:14:06,440 A website, when we add a website here, then it will show up in Google results. 200 00:14:06,490 --> 00:14:08,200 Like, for example, if I. 201 00:14:10,280 --> 00:14:12,140 Search for Busia makes. 202 00:14:13,890 --> 00:14:16,170 Which is bizarre shop. 203 00:14:18,220 --> 00:14:27,540 You can see the website when there is the result for local, so you can see the website in the direction, 204 00:14:27,820 --> 00:14:33,400 so when you click the website, it will take you directly to the website of that business. 205 00:14:34,290 --> 00:14:37,140 This is when you add your website here. 206 00:14:38,640 --> 00:14:45,690 And displays that will show up in Google and I will be later on telling you how you can optimize your 207 00:14:46,110 --> 00:14:53,290 website for local SEO so you can add your website here and the products will be listed here. 208 00:14:53,310 --> 00:14:54,810 We have not added any product. 209 00:14:55,080 --> 00:15:03,000 Services will be here and attributes some attributes like, you know, when I show you that this example 210 00:15:03,570 --> 00:15:05,850 for Black Blasberg. 211 00:15:07,830 --> 00:15:14,430 When I showed you that the shops in Blacksburg and you saw nine in and take away and stuff like that, 212 00:15:14,640 --> 00:15:18,720 you will see that in the attributes, health and safety in other. 213 00:15:19,020 --> 00:15:26,220 You know, you should I think you should it this all things here, it's important opening up your business. 214 00:15:26,730 --> 00:15:32,000 And once you get all this information, I will add this, too, to this business as well. 215 00:15:32,190 --> 00:15:41,330 And you should add this, too, because it will make it much better and it is useful for research. 216 00:15:42,330 --> 00:15:44,000 And then you can see the inside. 217 00:15:44,040 --> 00:15:50,940 This is the option for seeing how many customers are visiting your business, who is clicking where, 218 00:15:51,330 --> 00:15:54,150 how they're engaging with your business and stuff like that. 219 00:15:54,160 --> 00:15:57,260 This is a kind of Google analytics of local associates. 220 00:15:57,750 --> 00:16:00,060 Then we have the reviews option in the reviews option. 221 00:16:00,060 --> 00:16:05,400 You will see all the reviews customers are leaving here and you get directly reply to them and like 222 00:16:05,400 --> 00:16:05,700 them. 223 00:16:05,940 --> 00:16:08,400 And I would recommend you should do that. 224 00:16:08,400 --> 00:16:14,520 Engage with your customers through reviews, not the messaging options will show you when customers 225 00:16:14,970 --> 00:16:16,080 are sending you a message. 226 00:16:16,080 --> 00:16:21,540 You will see that here in and really, guys, customers can send you messages through Google. 227 00:16:22,200 --> 00:16:31,110 Then you can ID like Porto's, which I already have added some, but you can add more products and services. 228 00:16:31,110 --> 00:16:32,010 The website. 229 00:16:32,010 --> 00:16:40,260 I will click the website here Google say if you don't have a website we can create one for you, but 230 00:16:40,380 --> 00:16:45,870 you can just create this website for free or you can create a new one. 231 00:16:47,320 --> 00:16:53,170 It's some other place, you know, this Google has created the simple website with the code called Now 232 00:16:53,170 --> 00:17:01,450 Get Direxion in the name of the business and stuff like that, you know, so you can take some photos 233 00:17:02,290 --> 00:17:02,800 here. 234 00:17:04,770 --> 00:17:07,920 And I mean, this is a good thing. 235 00:17:10,900 --> 00:17:12,440 Let's publish this website. 236 00:17:12,460 --> 00:17:18,580 OK, so this you can edit this website with different themes and different. 237 00:17:19,600 --> 00:17:23,350 Information, but right now you can see this is a simple website. 238 00:17:24,250 --> 00:17:25,540 And Google will show it. 239 00:17:25,990 --> 00:17:31,120 So Google has, by default, optimized it without any special effort from us. 240 00:17:31,480 --> 00:17:38,530 You can see Google has displayed the map, the map and also the contact information to address the opening 241 00:17:38,530 --> 00:17:38,950 hours. 242 00:17:39,460 --> 00:17:45,550 In this information, we should distribute it all the places on the Internet. 243 00:17:45,580 --> 00:17:47,270 Okay, so then it will be good. 244 00:17:47,740 --> 00:17:48,430 So this is good. 245 00:17:48,430 --> 00:17:49,980 You can create this free website. 246 00:17:49,990 --> 00:17:51,220 There is no problem. 247 00:17:51,670 --> 00:18:00,400 But if you can create a website separately on what race or any other platform, that is more better 248 00:18:00,400 --> 00:18:06,730 than this one, because this is a free website, there is no you can see there is there is no domain. 249 00:18:06,730 --> 00:18:09,210 There is no specific domain for your business. 250 00:18:09,550 --> 00:18:10,690 This is a free website site. 251 00:18:11,840 --> 00:18:12,570 That's it, guys. 252 00:18:12,580 --> 00:18:18,400 These are all the options here are in the local business dashboard on Google. 253 00:18:19,180 --> 00:18:21,610 And the website is also created once now. 254 00:18:21,630 --> 00:18:22,990 We received this quote. 255 00:18:23,710 --> 00:18:25,300 This result will. 256 00:18:26,790 --> 00:18:34,590 Be displayed on Google, and I will now show you and tell you about how to edit your citations or your 257 00:18:34,590 --> 00:18:41,700 local business to different directories other than Google and also will talk about how to optimize the 258 00:18:41,700 --> 00:18:42,510 website.