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Welcome back.

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We were in the course now in this lecture, I'm going to tell you how you can create citations or how

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you can add your business to other platforms like Google is not the only platform to aid your business.

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There are multiple platforms.

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I have a list of more than 100 directories or websites where you can aid your business, OK.

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One thing you should remember that you must have this information once again, because this is the name

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and you you need to use this exact information at all the places.

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So there is no complex in all the search engines are not confused about your business in different names

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of your businesses.

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If because if you a different phone number or address at different locations, then search engines might

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say like, oh, this is not the same business, maybe this is a different business or maybe this is

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not updated and that is why you can lose your ranking in search engines.

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In the second thing, you should understand that if you want to create a website for your business,

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then you should create that in the starting of your business, because if you have your website, you

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can aid that with your submissions and your local listing at different places like the one I'm going

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to show you.

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OK, so after Google we have Facebook, which is very famous for local businesses and you can aid your

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business there and you should add your business there to create a page in it.

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All the information.

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And I'm just going to show you how you can do it, although it is very easy.

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But remember, this list has so many pages, so many directories sorted by domain authority, basically

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because the more authority website that is, the more it will help your business.

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OK, so this is very important.

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Now, the thing is, some of the directories or some of the websites might not be relevant to your business,

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so you should just take care of that and check whether that is related to your business or not.

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But most of the times you will find directories very easily related to your business, like Facebook

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is for all businesses Apple Maps, Google, Yelp, TripAdvisor, so Bing, these are for all businesses.

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TripAdvisor is not for all businesses.

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It is for traveling and restaurants and food and stuff like that, booking their comments for only hotels

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and hotels.

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So you should check that.

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But let's go to create a page on Facebook.

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So you just need to create Facebook, Facebook page or just write clear Facebook page.

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Create a Facebook page, you write this in Google, and you should get this page directly to create

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a new page.

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So what we will do here is simply copy the name of our business.

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Exact exact name.

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And the category will be a real estate agency, just same in Google real estate agency and now the description

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which I will take from my Google account.

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Or if the description is changed, that is not a big deal, OK?

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There's not there's not the same.

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There's no problem.

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But the main thing is the phone number, address and the name of the business.

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OK, so after reading the basic information, just create a page.

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Click that and the page will be created on Facebook.

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Now, the next step is to aid the POTO profile picture and also the cover picture.

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And then this is the page already created.

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We had to get our address and information.

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OK, that is very, very important.

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Now, let me add a profile picture.

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And also, let me add a cover poto.

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O kay.

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So, guys, that said the page is created within a few seconds and we can add a button here for to redirect

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the users to our site or something like that.

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OK, so now what we can do is simply come here.

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We have like events, reviews and all the stuff here as well.

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We we can ask our customers to leave reviews on Facebook as well and saying we should do for other like

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for for for you to sorry for Google.

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Now I will click about here by going to more.

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And here you need to do the same thing.

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OK, first of all, we will ID the location and the location should be exactly the same.

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Locate the address.

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So here is the address.

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Sorry, where is the address.

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Here is the address.

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So this address, we had to add it to Facebook to seem like Google.

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We are to add this to.

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Facebook.

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Sitting in Karachi and Karachi in Pakistan, OK, after the location, you have to aid the business

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hours, the business hours and.

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Click open on selected hours and you have to do the same thing like opening time for our case, it was

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11.

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And right, so.

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OK, 11.

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And.

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The closing time was.

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8PM.

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And this day was closed.

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The Friday was closed.

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So this is what we need to adhere to the hours, business hours price, we don't need that it it into

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a website.

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If you have a website, we can add that here, which will help us in ranking phone number.

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We need to add the same phone number here.

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This one.

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Because this is our business, no, and we had to edit it all the places.

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OK, country called is Pakistan right now, and it is automatically saved AK.

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Well, I think it is not automatically said we have to save it, that we do it again.

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OK, now it has been.

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OK, so you can see that.

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So, guys, this is the thing you have to get all the information here, and after that your page is

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ready and when people start adding reviews to your page, you will see those reviews and you can reply

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to those reviews as well.

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So this is one of the citations we have created.

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Now for next, for example, let's go to Yelp dot com.

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This is also for any kind of business, so you go to Yelp dot com and this is you can see Yelda comments

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for restaurants, dentist bars, beauty salons, doctors.

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This is basically a review based website where people can live review.

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So as a business, you can register here.

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Just you had to scroll down and down here you can see Yelp for businesses claim your business page.

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You click that.

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This is also a free service.

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Facebook is a free service, too.

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So what do you need to do to grow your business with Yelp?

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Click, manage my free listing.

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And here you need to just add the zip code and the business name the country you can change, but if

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it is selected, the United States and you can change it, it is not supporting all the countries,

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but most of the developed countries are supported, including Turkey and Philippines.

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OK, so here you will add to the zip code.

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So, guys, I'm not in the US, so I have created a fake address here just for using for the demonstration

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purpose.

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So let me go and aid this.

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Postal code in the business, I will just for your.

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Understanding I relate this business, OK, you should add your actual business name here.

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OK, now the zip code and now I will continue.

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And you can see on the next page, this is the name, you know, we had to aid the category, the business

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number, the website street address and then email, and then we had to keep continues.

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It will create a page like that.

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And then our business will be shown like the rest of the businesses here on this website.

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Like if we go to the home page of yellow dot com, I can show you.

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Website.

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I mean, business there.

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Let's say, for example, this is a restaurant, OK, I take this restaurant and.

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You will see the name of the restaurant, the number of reviews there, Porto's.

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They have 38 Porto's, the name, the number of mobile number on the top get directions.

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You can take the direction as well.

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And anybody can write a review here and add a portal.

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And then the hours of operations here, the locations and everything, you know, then you can see the

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reviews people have posted here.

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So this is the same thing you will get up to you add your business to Yelp dot com and similar is for

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other businesses and for other directories like TripAdvisor, Apple Maps and so many other Yahoo!

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Bing and so many other directories.

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So you can go in it your business to all of these directories one by one.

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But sometimes if you don't have time for adding your step to these directories, maybe you are a big

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business or maybe you don't have time simply.

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And you can just go to file dot com and find many, many people, freelancers who will do this job for

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you for a few bucks, you know, like local citations and directory service.

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You can see here this guy say he will do one hundred eighty U.K. citations for 40 U.S. dollars and this

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guy will do 50 Switzerland local hide the Web directories for ten.

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OK, so you will find like four or five dollars or ten dollars or twenty dollars, maybe up to fifty

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dollars your desired citations for your business.

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So you can use that as well.

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Otherwise there is a website by local dot com and they have this service for you, which you can use,

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but that is a little bit costlier because they charge you monthly fees on other websites, citation

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builder protocol, where you can just get the citations for thirty five, fifty citations for thirty

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five U.S. dollars.

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You know, they will do it according to your niche and according to your area, and they will get you

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local citations and back links and indexed them in Google as well.

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So this is also a service you can use for doing that, otherwise you can do that yourself.

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But the more citations you have, the more it will be better, because if you have more words of confidence,

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then you will get better ranking in Google and also in other places when people search for your business

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or your service in that city or that specific geographical location.