1 00:00:01,440 --> 00:00:05,350 At the beginning of social media, it was a wonderful time for digital market. 2 00:00:05,370 --> 00:00:12,810 Yes, we received a new channel promotion and each was free and equal to people like our company, Sultan 3 00:00:12,810 --> 00:00:17,430 Posthuman Publishing, because that's how the algorithm worked for a long time. 4 00:00:17,580 --> 00:00:18,630 It's not the case. 5 00:00:18,810 --> 00:00:21,990 Social media companies decided that they want to make more money. 6 00:00:22,320 --> 00:00:28,050 At the moment, only a couple of percent of your fans best have a chance to see your updates organically. 7 00:00:28,320 --> 00:00:34,020 And it means that if you want to leave the site reach and the presence on social media, often you are 8 00:00:34,020 --> 00:00:35,790 forced to pay lucky. 9 00:00:35,910 --> 00:00:39,780 If you're doing smart, you still may benefit greatly from this pay promotion. 10 00:00:40,080 --> 00:00:43,950 In this chapter, we will cover how to advertise on several social media. 11 00:00:44,370 --> 00:00:46,250 We will start with Facebook and Instagram. 12 00:00:46,440 --> 00:00:50,100 Then we will cover LinkedIn and we will end this chapter with Twitter. 13 00:00:50,100 --> 00:00:56,420 Advertising advertising is often called Ghazaleh for your promotional efforts or marketing in general. 14 00:00:56,880 --> 00:00:58,250 You won't go far without it. 15 00:00:58,440 --> 00:01:01,980 And this is especially true regarding your social media efforts. 16 00:01:02,280 --> 00:01:05,070 Let's fill up the tank starting from the next video.